About Kidd
KiddWaya is a Nigerian, UK-raised actor, TV host, social media sensation, entrepreneur and reality star of the new UK hit series, Highlife debut on Channel 4. Kidd strives to produce insightful, inspiring and entertaining content and at the same time tackle stereotypes to more accurately represent todays multicultural British Community.
KiddWaya is a former broker and lobbyist, who graduated from Nottingham University with a degree in Business Management and Marketing and a Masters in International Business
Management. Born in Nigeria and moving to the UK at age 6, Kidd has long strived to shift mindsets and change old narratives through his work as a brand ambassador, presenter, actor, business owner and emotion-fuelled content creator.